The Offer

“Benefits” is the “root word” from which almost any conceivable brand, marketing or service presence in human capital management, healthcare, health insurance or employee benefits can be built.

We are offering for sale, or licensure, the most powerful “benefits” channel branding assets in America.

Those assets include:

Most importantly® is NOT just a domain name but is protected by a federally registered trademark, making it a particularly powerful piece of intellectual property.

A powerful, one word and trademarked brand, like® can help your organization rise above the crowd in the new consumer oriented world of defined contribution healthcare and employee benefits.